Do I need OAuth or app review to connect ChatGPT Ads?

No. Unlike Meta or Google, OpenAI does not use OAuth for its advertising API: each ad account issues its own Bearer key. There is no app to submit and no redirect URI — the client's key is enough, and Valkiria verifies it directly against the API before storing it.

Where do I get a ChatGPT Ads API key?

In the ad account at ads.openai.com, under Settings. The account owner creates it and it works only for that account. With several clients you will have several keys — each is connected in Valkiria separately and stored encrypted.

Can Valkiria launch a campaign and start spending on its own?

No. Everything it creates lands paused, and the server accepts an activation only with an explicit spend confirmation. In the interface that is a separate dialog naming the campaign and its budget, so a stray click in a table never starts delivery.

Why is the budget entered differently from other ad accounts?

The OpenAI advertising API carries every monetary value in micros: one million micros equals one unit of the account currency. Valkiria converts them on the way in and out, so you work with normal amounts and a stray zero never becomes a million-unit budget.

Can I change the bidding type after the campaign is created?

No, the provider does not allow the bidding type to change after creation. The decision is therefore made once, before anything is sent, and Valkiria checks it up front. If a campaign should optimise for conversions, the conversion event settings must exist before the campaign is created, not after.

Can archiving a campaign be undone?

No — on the provider side archiving is irreversible. That is why it sits behind the same confirmation as a launch: the server refuses the request without an explicit operator approval. Archived campaigns show no buttons that would only produce errors.

ChatGPT Ads with no surprises on the invoice

Valkiria connects a ChatGPT Ads account with an API key from ads.openai.com, reads campaigns, ad groups, ads and Insights performance, and builds new campaigns as a chain. Everything lands paused: launching and archiving both go through an explicit spend confirmation.

Connect ChatGPT Ads

All ad platforms

ChatGPT Ads

Connect a ChatGPT Ads account with an API key from ads.openai.com: Valkiria reads campaigns and performance, builds new ones paused, and needs a spend confirmation to launch.

01What hurts

Why a new channel is riskier than the familiar ones

Where budget leaksleak found by the audit

Illustration, not account data. Coral is the share an audit typically flags; the dotted line is spend after the approved plan.

The first decisions are final
The bidding type cannot be changed after a campaign is created, and archiving cannot be undone. A wrong first click costs a whole new campaign, not an edit.
Money travels in micros
The API carries budgets in micros: one extra zero turns 10 into 10,000,000. Inside a plain Ads Manager form that typo is nearly impossible to spot.
One key per ad account
OpenAI issues a separate Bearer key for every ad account. The keys scatter across chats and spreadsheets, and nobody remembers which one belongs to which client.

Scroll to see it work

ChatGPT Ads: from noise to a clear next step

01
Scattered
ChatGPT Ads data sits apart from the rest of your channels and reports.
02
Connected
Valkiria connects ChatGPT Ads read-only and puts it next to every other channel.
03
Found
It shows where ChatGPT Ads spend leaks and which settings cause it.
04
Approved
You approve the fix; it is applied to ChatGPT Ads only after that.

02How it works

Three steps from the key to a paused campaign

01
A key instead of OAuth
The client creates an API key in ads.openai.com → Settings. Valkiria verifies it against the ad account and stores it encrypted: one key, one account.
02
Sync the account
Campaigns, ad groups, ads and daily impressions, clicks, spend and conversions from Insights land in the shared tables, with micros converted to plain money.
03
Build paused, launch on confirmation
Campaign → ad group → ad are created paused. The server accepts a launch or an archive only with an explicit spend confirmation attached.
Keep scrolling: the screen follows each step

03What you get

What you get inside the ChatGPT Ads account

No OAuth, no app review

No application waiting on approval and no redirect URI: the client hands over the key from their account and the channel runs the same day.

The key is stored encrypted

It is never shown in the interface and never reused between accounts — one key is bound to exactly one advertiser account.

The full creation chain

Campaign, ad group and ad are built in sequence, and every object appears paused, waiting for a person.

Launch and archive behind a confirmation

Activating starts spending and archiving is irreversible, so both require an explicit spend confirmation — without it the server refuses the request.

A dry run before anything is sent

Validation mode runs every check without touching the provider: minimum budget, bidding type, and the length limits on the ad title and body.

Conversions API with deduplication

Server-side events carry the same event id as the OAIQ pixel, so one conversion is never counted twice.

ChatGPT Ads next to every other channel

Spend and results use the same metrics as Meta, Google and TikTok, so the new channel is readable on day one.

04In numbers

PAUSED
the status every campaign, ad group and ad is created in

1
API key equals one ad account — no OAuth involved

11
ad platforms in one control room, ChatGPT Ads included

11ad platforms in the catalog

36product modules

10interface languages

46recorded product walkthroughs

OFFlive edits until you switch them on for an account

Who gets what

What each type of client takes away

What you connect

Ad accounts
Analytics
Website
Bank & invoices

What Valkiria does

VALKIRIA

01Collect spend and results
02Find leaks and gaps
03Propose next steps

YOU · APPROVE

What you get

Action plan
Owner report
Spend control

The sequence replays for each role: what you connect, what the evidence layer does, what you get back. Live edits stay off until you switch them on.

See every ad budget and what it returns, without opening five dashboards

One picture of all spend

Google, Meta, TikTok and the rest in one view, in your currency, with results next to costs.

A plan instead of a report

Findings turn into a prioritised list of next steps with the evidence behind each one.

Nothing spends without you

New campaigns are created paused. Edits to live campaigns stay off until you switch them on for an account; deletions and new spend always wait for approval.

Modules that do the work

05FAQ

Questions about the ChatGPT Ads integration

Ad accounts
Analytics
Website & tracking
CRM & shop

VALKIRIAevidence layer

Action plan
Reports
Client portal
API & MCP

06See also

All ad platforms

Bring ChatGPT Ads into the same control room

All you need is the key from your client's account. Connecting takes a minute, and everything created stays paused until you confirm the spend.

Start free

All ad platforms

ChatGPT Ads with no surprises on the invoice

Why a new channel is riskier than the familiar ones

The first decisions are final

Money travels in micros

One key per ad account

ChatGPT Ads: from noise to a clear next step

Three steps from the key to a paused campaign

A key instead of OAuth

Sync the account

Build paused, launch on confirmation