See the ad money before it runs out
The finance module keeps ad account balances, internal accounts, the transaction history and 30 days of spend by platform on one screen. You set the alert thresholds, and the value ledger reports estimates, confirmed results and what you rejected as separate numbers.
01What hurts
Why the ad budget is always understood after the fact
The money sits in several places
The Google Ads balance, the TikTok balance, internal accounts and earnings all live apart. No single interface shows the total until the platform invoice arrives.
The account empties on Friday evening
Delivery doesn't read a calendar: the balance runs out overnight or over the weekend, campaigns stop, and you find out on Monday from the traffic dip.
'How much the tool saved you' is a number from nowhere
You are usually shown one flattering total that mixes forecast, estimate and genuinely confirmed effect. That number can't be checked, so it can't be trusted either.
Scroll to see it work
Finance in four moves
- 01Scattered
Without Finance, this work is spread across spreadsheets and tabs.
- 02Connected
Finance reads the accounts and data you have already connected.
- 03Found
It highlights what matters now, with the evidence behind it.
- 04Approved
You decide what happens next: what applies on its own and what waits for approval.
02How it works
Three steps to control the ad budget
- 01
Gather the accounts
Ad account and internal balances, top-ups by card, crypto or bank transfer, transfers between accounts and the full transaction history in one place.
- 02
Set the thresholds
Low balance, large transaction and high spending — three thresholds that trigger alerts. You choose the amounts and the notification channels.
- 03
Check the result
Spend by platform over 30 days, switchable between daily, weekly and monthly, plus the value ledger with separate statuses instead of one rolled-up 'savings' figure.
03What you get
What the finance module gives you
Six balances on one screen
Main account, Telegram, mini-app and earnings, plus the TikTok Ads and Google Ads account balances, refreshing roughly once a minute.
01A real zero stays a zero
When the live balance is actually zero, it is shown as zero rather than replaced by a nicer-looking figure calculated from transactions.
02Spend by platform
A 30-day spend chart across Google, Meta, TikTok and Telegram, switchable between day, week and month, with a trend per platform.
03Top-ups and withdrawals
Card, crypto or bank transfer for topping up, withdrawals from the balance, and transfers between your internal accounts.
04Import and export
Transactions export to CSV together with balances and categories, and the same file format loads back in — handy for reconciling with accounting.
05A value ledger with no grand total
Found, estimated, confirmed and rejected are shown separately and deliberately never summed into one marketing number.
0604In numbers
- 6
- balances on a single screen
- 60 s
- automatic balance refresh interval
- 4
- value ledger statuses that are never added up
Who gets what
What each type of client takes away
What you connect
- Ad accounts
- Analytics
- Website
- Bank & invoices
What Valkiria does
- 01Collect spend and results
- 02Find leaks and gaps
- 03Propose next steps
What you get
- Action plan
- Owner report
- Spend control
See every ad budget and what it returns, without opening five dashboards
Google, Meta, TikTok and the rest in one view, in your currency, with results next to costs.
Findings turn into a prioritised list of next steps with the evidence behind each one.
New campaigns are created paused. Edits to live campaigns stay off until you switch them on for an account; deletions and new spend always wait for approval.
Modules that do the work
05FAQ
Questions about the finance module
06See also
All modulesStart now
See where your money is right now
Balances, transactions and spend by platform land on one screen. An estimate and a confirmed result stay two different numbers.