Telegram ads where every placement is visible
Valkiria runs an ad network inside Telegram Mini Apps and channels: you pick placements by subscribers and price, set countries, languages and a per-person frequency cap. Stats come back for each placement separately.
01What hurts
Why buying Telegram inventory is still done by hand
Placements are bought in DMs
The rate card arrives in a private chat, payment goes to a card, the report is a screenshot. No comparison, no price history, no shared numbers — just the admin.
Subscribers are not impressions
A channel's subscriber count says nothing about how many people will actually see the banner, or how many times the same person meets it in a week.
Publishers cannot count their revenue
A channel or Mini App owner sells slots manually and learns the outcome from the advertiser's screenshot instead of their own impressions and clicks.
Scroll to see it work
Telegram Ads: from noise to a clear next step
- 01Scattered
Telegram Ads data sits apart from the rest of your channels and reports.
- 02Connected
Valkiria connects Telegram Ads read-only and puts it next to every other channel.
- 03Found
It shows where Telegram Ads spend leaks and which settings cause it.
- 04Approved
You approve the fix; it is applied to Telegram Ads only after that.
02How it works
Three steps from brief to delivery
- 01
Format and creative
Choose the placement type — post, video or task — and build the creative: headline, description, image and a button with your link.
- 02
Placements and targeting
Filter channels and Mini Apps by category, subscriber count and CPM, then set the countries, languages and devices you want to reach.
- 03
Budget and launch
Set the daily budget, choose CPM or CPC pricing and a per-user frequency cap. The campaign starts on your command, never on its own.
03What you get
What the Telegram Mini Apps network gives you
A placement catalogue with numbers
Category, subscriber count, banner CPM and post CPC — filters instead of a chat with a dozen channel administrators.
01Three placement formats
An image post, a video and a task — matched to different goals: reach, engagement and a target action inside the Mini App.
02Country and language targeting
Country, language and device type are set at campaign level, so the budget does not leak into irrelevant geography.
03Frequency capping
How many times one user sees the ad per day, three days or week is a number you set, not something you hope the placement respects.
04Stats per placement
Impressions, clicks, CTR and spend for each channel separately: it is clear which one delivered and which one only spent.
05A publisher side
A channel or Mini App owner connects the placement, passes moderation and sees their own impressions and earnings in the same interface.
0604In numbers
- 3
- placement formats: post, video and task
- CPM/CPC
- two pricing models to choose from per campaign
- 11
- ad platforms in one control room, Telegram included
Who gets what
What each type of client takes away
What you connect
- Ad accounts
- Analytics
- Website
- Bank & invoices
What Valkiria does
- 01Collect spend and results
- 02Find leaks and gaps
- 03Propose next steps
What you get
- Action plan
- Owner report
- Spend control
See every ad budget and what it returns, without opening five dashboards
Google, Meta, TikTok and the rest in one view, in your currency, with results next to costs.
Findings turn into a prioritised list of next steps with the evidence behind each one.
New campaigns are created paused. Edits to live campaigns stay off until you switch them on for an account; deletions and new spend always wait for approval.
Modules that do the work
05FAQ
Questions about advertising in Telegram
06See also
All ad platformsStart now
Build your first Telegram campaign
Building costs nothing: look through the placements, prices and reach, assemble the campaign and launch it when the numbers add up.